The internet has become the primary tool for most people's entertainment and communication needs and as a side effect people began to think that the so called 'Old Media' can not provide solutions at a pace that is acceptable. Oddly this has resulted in the organisations that are internet friendly calling themselves 'New Media' outlets and congratulating themselves on their progressive methods.
This is the part that makes me a little mad. These organisations didn't create the audience they moved to the internet to follow the audience and catch up with the needs of a mobile phone obsessed low attention span laden mass zombie culture. The thing is, this culture is wonderful and for all its flaws we (the zombies of technology) are more connected and aware of the world than any generation before us. We can sniff out propaganda at a hundred paces and don't tolerate entertainment that we don't enjoy, we have the power to choose our TV shows and movies when we want and how we want. Thanks to organisations like Netflix we can watch pretty much whatever we want when we want.













